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Nintendo Rejects AI Trend, Emphasizes Unique Value

Shigeru Miyamoto and President Furukawa explain why Nintendo prefers to innovate differently from its competitors.

  • Shigeru Miyamoto stated that Nintendo aims to find what makes it special rather than following industry trends like AI.
  • Nintendo President Shuntaro Furukawa acknowledged the creative potential of generative AI but highlighted concerns about intellectual property rights.
  • The company has a history of bucking trends, focusing on unique gaming experiences over adopting mainstream technologies.
  • Nintendo's stance contrasts sharply with other major gaming companies like EA and Microsoft, which are heavily investing in AI.
  • Despite exploring various technologies, Nintendo remains committed to delivering value through its experienced developers and unique innovations.
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