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Nikita Roy Release Delayed to July 18 to Avoid Box Office Clash

Facing a battle for screens in the busy summer season, the supernatural thriller was postponed less than 24 hours before its scheduled June debut.

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Overview

  • Nicky Vicky Bhagnani Films announced on June 26 that Nikita Roy will now open on July 18 instead of June 27 to secure more screens.
  • Producers cited advice from distributors, exhibitors and industry colleagues who warned that competing releases could limit the film’s reach.
  • The delay pulls the movie out of direct competition with Kajol’s horror drama Maa, Akshay Kumar’s Kannappa and Brad Pitt’s F1.
  • Directed by Kussh S Sinha in his filmmaking debut, Nikita Roy stars Sonakshi Sinha alongside Paresh Rawal, Arjun Rampal and Suhail Nayyar.
  • Despite commanding higher pre-release interest on BookMyShow than Maa, the team opted to postpone the launch to give the film a broader theatrical window.