Overview
- An SEC filing shows Hill bought just over $1 million of Nike stock on Dec. 29, his first reported open-market purchase as CEO.
- Apple CEO and Nike director Tim Cook added about 50,000 shares on Dec. 22, roughly a $3 million purchase, according to Verity.
- Director Robert Swan purchased roughly 8,700 shares the same week, expanding his stake by about 24%, Verity reported.
- Nike shares gained about 2% to 3% in premarket trading Wednesday following disclosure of the insider buys.
- The stock remains down roughly 17% to 19% in 2025 as tariffs estimated at $1.5 billion annually and weaker Greater China sales weigh on results, though the average LSEG analyst still rates it a buy with about 26% upside implied.