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Nike and Skims Unveil NikeSkims, a 58-Piece Women’s Activewear Line Launching Sept. 26

The new codesigned label fuses Nike performance technology with Skims shaping to court women shoppers.

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models from the NikeSKIMS campaign wearing the new NikeSKIMS collection

Overview

  • Products go live Sept. 26 on Nike.com and Skims.com and at select flagships in New York and Los Angeles.
  • The debut comprises 58 styles across seven collections, with core lines Matte, Shine and Airy built from jointly developed fabrics.
  • Sizes span XXS to 4X with select bras from 32B to 44DDDD, and prices range from $38 to $148.
  • A launch campaign directed by Janicza Bravo features more than 50 women athletes, including Serena Williams, Sha’Carri Richardson and Jordan Chiles, alongside Kim Kardashian.
  • Nike’s first new sub-brand since Jordan adds footwear and accessories next with a broader international rollout planned for 2026, following a spring release that was delayed by production setbacks.