Overview

• The Nike Air Max Dn x LEGO Collection launched on August 1 featuring a Tour Yellow/Volt/Rush Red/Black palette and brick-inspired textures.
• Nike’s Dynamic Air unit system uses dual-pressure tubes to deliver firm heel support and softer midfoot cushioning for a responsive ride.
• Multilayered mesh uppers with printed LEGO studs, matte accents, holographic midsoles, and Minifigure motifs highlight the playful design.
• Consumers have already formed lines in key markets and initial stock is selling out rapidly across Nike’s online and in-store channels.
• The collaboration follows summer activations at Legoland California and London and will expand with a LEGO Dunk Low drop set for September 1.