Overview
- AEW Dynamite’s Title Tuesday on October 7 averaged 321,000 viewers with a 0.07 in 18–49 on TBS, the lowest in the show’s history, against NXT and heavy MLB/NHL competition.
- WWE NXT’s Showdown special on The CW drew 625,000 viewers and a 0.12 demo rating, rising week over week and handily outdrawing Dynamite head to head.
- WWE SmackDown on October 3 averaged 1.03 million viewers and a 0.23 in 18–49 under the new method, marking a brand low outside past FS1 preemptions.
- Warner Bros. Discovery says Nielsen’s AEW figures still exclude HBO Max simulcasts, and reporting via Dave Meltzer indicates Nielsen plans to integrate Max data in 2026.
- Analysts note Nielsen’s update has lifted many major sports while pro wrestling has declined, raising concerns about advertising and rights valuations if streaming does not offset the drop.