Overview

• Christmas production began in mid-August with goods initially destined for the United States.
• The company is now producing for Germany and Europe and expects daily output of roughly 30 tonnes through February.
• Niederegger employs about 500 permanent staff plus up to 150 seasonal workers, with roughly half of annual sales earned at Christmas.
• The holiday lineup includes marzipan loaves, hearts, pastes, stars, Santa figures, and an Advent calendar with 32 doors that extends to New Year.
• After the holidays, production shifts to Easter items shortly after New Year.