Overview

• Released July 25 on Instagram, the black-and-white short film set to Etta James’s “At Last” pairs Kidman with her 14-year-old daughter Faith under the slogan “The key to radiance is you.”
• The campaign highlights inner strength and women’s empowerment in line with Kidman’s UN Women Goodwill Ambassador role and Clé de Peau Beauté’s six-year UNICEF partnership.
• Kidman’s authentic product devotion shines through her praise for UV Protective Cream SPF 50+, The Foundation SPF 22 and Radiant Multi Repair Oil.
• Brand leaders point to Kidman’s engaged U.S. audience and shared values as critical for raising awareness beyond its established Japanese base.
• Clé de Peau Beauté will leverage the ambassadorship to drive luxury skincare growth in North America and EMEA by emphasizing science-backed radiance.