Overview
- Guy’s and St Thomas’ NHS Foundation Trust said multiple social‑media videos claiming its clinicians endorse weight‑loss patches are fraudulent and feature people who are not staff.
- The clips on Facebook and TikTok depict individuals in hospital scrubs applying patches and appearing to lose weight over time.
- Trust leaders said they are working to have the videos removed and urged the public to report them to the platforms.
- Deputy chief medical officer Dr Daghni Rajasingam said NHS clinicians do not promote commercial products and noted that AI‑generated images can look highly convincing.
- Pharmacy4U warned the touted patches lack GLP‑1 ingredients and are promoted by paid influencers, while a National Pharmacy Association alert and an Ipsos poll highlight risks from unregulated sellers and show one in ten Britons would consider buying via social platforms or unregistered sites.