Overview

• Teams received about $433 million each from centrally negotiated media, sponsorship, licensing and merchandise, totaling nearly $14 billion.
• The average franchise value rose to $7.13 billion, up 20% year over year, with no club valued below $5.5 billion.
• Tickets and luxury suites produced $4.1 billion, or 19% of revenue, including a visiting-team share that delivered roughly $27 million per club under the NFL’s 34% gate-sharing rule.
• Operating profits averaged $151 million per team (EBITDA), ranging from $80 million for the 49ers to $490 million for the Cowboys, aided by a $255 million salary cap and $74 million in benefits.
• The league’s TV packages average about $12 billion a year, and owners are expected to pursue an opt-out in 2029 to renegotiate after recent jumps in rival sports rights.