Overview
- The specially embossed balls enter play Jan. 3–4 in Week 18, continue through Super Bowl LX in Santa Clara, then carry into the 2026 season.
- League-wide on-field activations will feature America 250 stencils and commemorative coins for pregame flips.
- Teams have already received the co-branded footballs, confirming a unified rollout across all clubs.
- Game coins used at kickoffs will be auctioned for charity on the NFL Auction platform.
- Fan and broadcast plans include club-specific America 250 apparel, playoff sideline gear for coaches and staff, and a Week 18 Saturday performance of "God Bless America."