NFL Partners with Bleacher Report for Exclusive Digital Content Rights

The multi-year deal grants Bleacher Report access to NFL game footage and events, aiming to engage younger, digital-first audiences.

The NFL and Bleacher Report have signed a multi-year content partnership, starting with the 2025 postseason, to expand the league's digital reach.
Bleacher Report will gain access to official NFL game highlights, silent footage, and coverage of major events like the Super Bowl, NFL Draft, and Scouting Combine.
The partnership allows Bleacher Report to integrate NFL-approved content into its programming, including shows hosted by current players like Micah Parsons and Deebo Samuel.
The deal strengthens Bleacher Report's position as a comprehensive sports content platform, with digital rights now covering all major U.S. sports leagues.
Both the NFL and Bleacher Report aim to leverage this collaboration to attract younger audiences and engage fans through social-first and behind-the-scenes content.