Overview
- The league will display "Choose Love" in end zones and on helmet decals for every divisional playoff game this weekend.
- Super Bowl LX will feature "Choose Love" opposite "It Takes All of Us" on the end zones.
- Host clubs will determine the end zone stencils for the conference championship games.
- NFL social responsibility executive Anna Isaacson said the message reflects values championed by Dr. King, including dignity, empathy and shared humanity.
- The on-field messaging program is in its sixth season, offering preset options such as "End Racism," "Stop Hate," "Choose Love" and "Inspire Change."