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NFL Launches NFL Source to Boost Minority- and Women-Owned Business Contracts

The new initiative aims to standardize procurement processes across all teams, enhancing economic opportunities for underrepresented businesses.

  • NFL Source will help teams identify and partner with businesses owned by minorities, women, veterans, LGBTQ+ individuals, and people with disabilities.
  • The initiative includes training sessions, a diversity playbook, and mandatory adoption for major events like the Super Bowl.
  • Magic Johnson, part-owner of the Washington Commanders, praised the initiative as a step forward for the league.
  • The program is designed to reinvest funds into local communities and drive economic impact.
  • Despite potential backlash, the NFL remains committed to diversity, equity, and inclusion.
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