Overview

• Launched in late July, the pure linen frock has sold out rapidly in lilac and is running low in white stocks across the UK high street.
• The dress drops to a midi hem and features pure linen fabric, an elasticated gathered waistband, ruched shoulder straps, frilled edging and ribbon details.
• Available in UK sizes six to 26, including select tall options, the style offers broad size inclusivity.
• Shoppers praise the dress’s versatility and flattering silhouette for holidays and everyday wear, earning it consistent five-star ratings.
• Some reviewers note slight transparency around the bodice and recommend lightweight undergarments for added coverage.