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Nexstar Announces Layoffs Impacting 2% of Workforce

The media giant cites cost-cutting measures and shifting industry dynamics as reasons for the reductions across its broadcasting and sales divisions.

  • Nexstar Media Group plans to cut approximately 260 positions, representing 2% of its 13,000-employee workforce.
  • The layoffs will primarily affect the company's broadcasting and sales divisions, with an aim to reduce operating expenses and foster collaboration.
  • The announcement follows recent staff reductions at The CW, which has shifted its programming focus to sports and unscripted content to curb losses.
  • Nexstar's third-quarter earnings report highlighted challenges including a decline in core advertising revenue and a weaker TV advertising market overall.
  • Despite the layoffs, Nexstar executives emphasized a focus on long-term growth opportunities and achieving financial stability in a rapidly evolving media landscape.
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