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Nexon CEO Says 'Everyone Uses AI' as Developers Push Back, Sweeney Defends Tech

Indie developers counter the claim using survey data alongside public refusals to adopt generative tools.

Overview

  • Junghun Lee told Game*Spark it is “important to assume that every game company is now using AI,” adding that the technology has improved efficiency in production and live-service operations.
  • Embark Studios confirms text-to-speech was used for Arc Raiders dialogue, as it was in The Finals, drawing criticism from reviewers and parts of the player base.
  • Studios including Strange Scaffold, Necrosoft, and others publicly rejected generative AI, with developers asserting their games are made without such tools.
  • Epic Games CEO Tim Sweeney argued AI can raise productivity and expand opportunities for in-game voice work, pushing back on critiques tied to Arc Raiders’ use of TTS.
  • This year’s State of the Game Industry survey found 52% of respondents work at studios that use generative AI, with usage often concentrated in finance and marketing rather than core creative roles.