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8h ago

Newsom Unleashes Ad Blitz for Prop. 50 Redraw Ahead of Nov. 4 Vote

The governor casts the measure as a counter to Texas Republicans’ mid‑decade map expected to add up to five House seats.

California Gov. Gavin Newsom speaks during a news conference to kick off the Yes on 50 campaign at the California Democratic Party Headquarters in Sacramento, California, on August 21, 2025.
California Gov. Gavin Newsom’s advertising campaign for his redistricting push launched a spot Monday that compares President Donald Trump to Adolf Hitler, escalating the battle between the two leaders.
California Governor Gavin Newsom during a press conference at the Democracy Center, Japanese American National Museum, in Los Angeles, on August 14, 2025.

Overview

  • The campaign plans 10 ads across TV and digital this week, debuting first on Newsom’s social media, with additional spots featuring Newsom and Sen. Alex Padilla.
  • One ad likens President Donald Trump to Adolf Hitler and alleges he follows a dictator’s playbook with warrantless arrests and attacks on the press and universities.
  • Proposition 50 would replace the independent commission’s 2021 congressional lines with Democratic-drawn maps for 2026, 2028 and 2030 before the commission resumes after the 2030 Census.
  • Newsom’s committee reports nearly $16 million raised, led by House Majority PAC ($3.5 million), the California Teachers Association ($3 million) and Reed Hastings ($2 million), with Newsom transferring $2 million from his 2022 account.
  • Opposition is bankrolled largely by Charles Munger Jr., who has given more than $20 million, while Common Cause and the League of Women Voters of California have withdrawn earlier objections.