News Corp and New York Times Report Strong Subscription Growth Amid Industry Challenges

Despite a volatile advertising market, News Corp and The New York Times have seen significant growth in subscriptions, with News Corp surpassing the Times in total consumer subscribers.

News Corp and The New York Times both report strong subscription growth, bucking the trend of revenue decline in the news industry.
News Corp now boasts 11.3 million paying consumer subscribers, surpassing The New York Times' total of 10.4 million.
Digital subscriptions and strategic shifts away from advertising revenue are credited for the companies' success.
The New York Times expects ad revenue to continue declining in 2024, highlighting the industry's broader challenges.
Both companies are exploring partnerships with generative AI companies, with News Corp in advanced negotiations and The New York Times testing AI tools.