NewCo to Take Over England's Women's Football from 2024
Nikki Doucet, former investment banker and Nike executive, appointed as first CEO of the independent organization.
- Women's football in England will be run by an independent organization, NewCo, rather than the Football Association from next year.
- NewCo's first chief executive will be Nikki Doucet, a former investment banker and Nike executive.
- All 24 clubs involved in the Women's Super League and the second-tier Women's Championship voted in favour of NewCo's takeover.
- The FA has run the WSL since its formation in 2010 and the Championship since 2014, but announced plans last year for an independent entity to take over the commercial activities of the women's game.
- The changes aim to capitalize on the huge growth of the women's game in England, which has seen its clubs become more competitive in European competitions and the national team be one of the best in the world.