New Women's 3x3 Basketball League 'Unrivaled' Makes Record-Breaking Debut

Despite setting viewership records for TNT Sports, the league faces challenges without Caitlin Clark's star power.

Unrivaled's debut games averaged 312,000 viewers across TNT and truTV, marking the most-watched women's basketball broadcasts on TNT Sports platforms to date.
The league's opening night peaked at 364,000 viewers during a thrilling fourth-quarter comeback by the Lunar Owls, showcasing strong initial engagement.
Angel Reese delivered solid individual performances for Rose BC, but her team remains winless at 0-2, raising questions about her ability to translate personal success into team victories.
Critics note that Unrivaled's viewership numbers, while record-breaking for TNT, fall short compared to WNBA games featuring Caitlin Clark, highlighting her significant impact on women's basketball viewership.
League co-founders Breanna Stewart and Napheesa Collier emphasize their focus on delivering a high-quality product and redefining women's sports, with optimism for future growth.