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New Age-Verification Rules Drive VPN Surge as Regulators Issue Warnings

Providers such as NordVPN are offering up to £50 in Amazon vouchers to lock in new long-term subscribers.

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Overview

  • The Online Safety Act took effect on July 25, requiring adult sites and major social platforms to verify users’ ages via ID uploads or biometric checks.
  • VPN apps now occupy half of the top ten free slots in the UK’s Apple App Store and rank among the most downloaded on Google Play since the law’s rollout.
  • Proton VPN recorded an 1,800% increase in weekend signups following the implementation, highlighting a spike in both free and paid subscriptions.
  • Ofcom told the BBC that promoting VPNs as a means to bypass age checks breaches regulations and warned it could sanction non-compliant platforms.
  • Privacy experts caution that many free VPNs log user data and lack strong encryption, and over 420,000 people have signed a petition to repeal the Online Safety Act.