Overview

• Netflix's 'Squid Game' is the most-watched series of the 2024–25 season, averaging 27.1 million viewers in Nielsen's 35-day multiplatform ratings.
• CBS is the leading broadcast network, with an average of 9.1 million viewers across linear and streaming platforms, followed by NBC, ABC, and Fox.
• Netflix holds ten of the top 20 series in multiplatform rankings, including the second-ranked 'Adolescence' (19.0 million) and third-ranked 'Reacher' (18.1 million) on Amazon Prime Video.
• CBS secured six of the top eight broadcast series, including 'Tracker,' 'Matlock,' and 'Georgie & Mandy’s First Marriage,' highlighting its strength in multiplatform viewership.
• Nielsen's 35-day multiplatform methodology marks a significant shift, capturing live, delayed, and on-demand viewing across platforms while excluding sports and short-run series.