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Netflix’s nelo–CrawCrawford Stream Draws 41.4 Million, Faces Measurement Questions

The figures rely on Netflix data plus non‑accredited VideoAmp measurement, prompting calls for independent verification.

Overview

  • Netflix reported an average minute audience of 36.6 million globally for the main event, rising to 41.4 million in Live+1, with about 24 million peak concurrent streams and a 20.3 million U.S. AMA.
  • The audience claims combine Netflix’s internal, non‑audited data with VideoAmp, which lacks Media Ratings Council accreditation, drawing public skepticism from industry analysts and rival broadcasters.
  • The Las Vegas event set Allegiant Stadium records with roughly 70,482 in attendance and an estimated $47 million gate.
  • Canelo–Crawford trailed Netflix’s Jake Paul vs. Mike Tyson spectacle by a wide margin and contrasted with Netflix’s NFL Christmas doubleheader, which used Nielsen and averaged more than 24 million viewers.
  • Terence Crawford defeated Canelo Álvarez by unanimous decision to claim the undisputed super‑middleweight title.