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Netflix’s ‘America’s Team’ Recasts Jerry Jones as Architect of the Cowboys’ 365‑Day Show

The eight-part series spotlights Jones’ business-first control of the franchise that keeps the brand thriving despite a decades-long championship drought.

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Overview

  • Netflix released all eight episodes of “America’s Team: The Gambler and His Cowboys,” featuring extensive access to Jerry Jones and interviews with Jimmy Johnson, Troy Aikman, Michael Irvin, Deion Sanders and others.
  • Jones defends keeping the general manager role for himself by saying “I like the pain,” and calls the Cowboys “a soap opera 365 days a year” that he is willing to “stir up” to hold attention.
  • Coverage underscores the Cowboys’ off-field dominance, with a Sportico valuation of about $12.8 billion and persistent fan demand and visibility detailed by NBC despite on-field shortcomings.
  • The docuseries revisits flashpoints such as firing Tom Landry and the Jones–Johnson breakup, with Jones recounting that he received death threats in the fallout.
  • Current tensions remain front and center as Micah Parsons has requested a trade and is conducting a hold-in, with Jones offering limited updates and telling reporters he is not confident Parsons will play in Week 1.