Overview
- Netflix’s Indian productions generated $2 billion in economic impact and created 20,000 jobs between 2021 and 2024, according to co-CEO Ted Sarandos.
- Indian content on Netflix achieved 3 billion hours of global viewership last year, with at least one Indian title in the global top 10 every week.
- The platform has produced 150 original films and series in India, filmed across 90–100 towns, showcasing the diversity of local storytelling.
- Sarandos emphasized that India’s fan-centric entertainment ecosystem supports the coexistence of theatrical releases and streaming platforms without contentious debates over distribution windows.
- Actor Saif Ali Khan highlighted the creative freedom and global exposure offered by Netflix, calling it a transformative space for Indian storytelling.