Netflix Strikes $5 Billion Deal to Stream WWE Raw

Historic Partnership Marks Netflix's First Major Foray into Live Sports

WWE has announced a $5 billion deal with Netflix, making it the exclusive home of WWE Raw starting in January 2025. The deal also includes other WWE shows and specials outside the US.
The move marks Netflix's first major foray into live sports, and the first time in over 30 years that WWE Raw will not air weekly on cable television.
Netflix's deal with WWE is expected to significantly expand the reach of WWE, bringing weekly live appointment viewing to the streaming platform.
WWE Raw is currently the most-watched show on the USA Network, bringing in over 17.5 million unique viewers every year.
The deal comes as streaming approaches the pervasiveness of cable TV in its heyday, prompting Netflix to pave new avenues of growth.