Netflix Stock Hits Record High as Subscriber Growth and Ad Revenue Surge

JPMorgan raises Netflix's price target to $1,010, citing strong content, ad-tier expansion, and live sports programming driving user engagement.

Netflix shares reached an all-time high of $935.47 after JPMorgan increased its price target from $850 to $1,010, maintaining an 'overweight' rating.
The company's ad-supported tier has grown to 70 million monthly active users, with projections to reach 120 million by late 2025.
Live events, including the record-breaking Jake Paul vs. Mike Tyson boxing match, have bolstered subscriber engagement and advertising revenue.
Fourth-quarter subscriber additions are forecasted at 10 million, with 2025 revenue expected to grow 15.3% on a currency-neutral basis.
Netflix's operating margin is projected to expand to 28.4% by 2025, supported by pricing adjustments, ad-tier adoption, and continued investment in premium content.