Overview
- Split-adjusted trading begins Nov. 17, with shareholders of record on Nov. 10 receiving nine additional shares after the close on Nov. 14.
- Management says the move lowers the per-share price to make equity more accessible to employees who use stock options.
- Q3 revenue rose about 14.8% year over year, though earnings and margins were pressured by an approximately $619 million Brazilian tax assessment described as a one-off.
- BMO maintained an Outperform rating and projected Netflix’s advertising revenue will more than double in 2025, while Lightshed’s Rich Greenfield called the ad business early-stage but rapidly growing.
- Netflix shares climbed following the split announcement, and separate media reports suggest the company may be exploring a bid for Warner Bros. Discovery, which remains unconfirmed.