Netflix Nears Deal to Livestream Celebrity Golf Tournament, Marking Potential First Foray Into Sports Streaming
- Netflix is in talks to livestream a celebrity golf tournament featuring professional golfers and Formula One drivers.
- The event would be Netflix's first live sports streaming event if finalized and could demonstrate the company's ability to handle more complex live events.
- The tournament would feature celebrities from Netflix's "Drive to Survive" and "Full Swing" documentaries and would take place in Las Vegas.
- Though talks are preliminary, the event could be a test case for Netflix's sports strategy.
- Netflix has explored live sports streaming for years but has said costs for most sports rights are not economically feasible.