Overview

• Rows for each zodiac sign will begin surfacing on subscriber homepages Saturday, Aug. 23 to align with the start of Virgo season.
• The collections are hand-picked by Netflix’s member experience team and will be refreshed throughout the zodiac calendar.
• Every user can browse recommendations for all 12 signs without providing a birth date or star sign.
• Examples include Scorpios matched with Wednesday and The Night Agent, Virgos with The Queen’s Gambit and Beef, and Sagittarians with One Piece and The Witcher.
• Netflix frames the hub as part of its culturally timed curation strategy, with product director Mansi Patel citing a brainstorm sparked by Mercury being in retrograde.