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Netflix Faces Trademark Battle Over 'Running Point' Basketball Team Branding

Pepperdine University claims the show's fictional team infringes on its trademarks, but a judge denied a request to block its release.

  • Pepperdine University filed a lawsuit against Netflix and Warner Bros., alleging that the branding of the fictional Los Angeles Waves basketball team in 'Running Point' closely resembles its own Waves athletics program.
  • The university argues that the use of its blue and orange colors, mascot, and the number '37'—linked to its founding year—could confuse viewers and harm its reputation.
  • Pepperdine also expressed concerns about the show's explicit content, including substance use and profanity, which it claims contradict its Christian values and tarnish its image.
  • Netflix defended its creative choices, stating the team name and branding were inspired by the Los Angeles Lakers and are not explicitly misleading or tied to Pepperdine.
  • A federal judge denied Pepperdine's request for a temporary restraining order, allowing the show's release to proceed while the broader legal case continues.
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