Netflix Doubles Down on Korean Content With $2.5 Billion Investment and Promises to Nurture Local Talent

Netflix's co-CEO Ted Sarandos pledged to not exploit young Korean talent in the company's $2.5 billion investment in South Korean content over the next four years.
Netflix guaranteed fair pay and support for young creators as part of a plan to produce more Korean films and non-fiction content in addition to TV series.
Netflix established a $100 million fund over six years to produce local content through its Korean subsidiaries Scanline and Eyeline Studios Korea.
The South Korean government will provide $390 million to help local streaming companies compete with Netflix and others amid rising production costs.
Sarandos said Korean content has become very popular, with viewing up sixfold, and predicted a fifth of Netflix's Korean titles will come from new directors or writers in the next few years.