Overview
- Netflix has opened preliminary talks with SiriusXM on licensing some video podcasts exclusively for its platform, with no deal finalized.
- Separately, Netflix is in discussions with iHeartMedia in which sources say it is pushing for exclusivity that would move shows off YouTube.
- To expand its roster, the company has sent dozens of outreach requests to agents at WME, UTA and CAA to sign established on‑camera podcasters.
- An October partnership with Spotify brings select video series from Spotify Studios and The Ringer, including The Bill Simmons Podcast, The Rewatchables and The Zach Lowe Show.
- Netflix is targeting an early‑2026 rollout for a sizable video‑podcast library as YouTube remains the dominant venue with roughly 1 billion monthly podcast viewers.