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Netflix Confirms Viral 11:11 Light Flicker Videos in Mexico Were a Stranger Things Stunt

Mexico’s power utility says earlier maintenance outages were unrelated.

Overview

  • Short clips circulated of lights briefly flickering at 11:11 p.m. on Nov. 11 in multiple cities, including Mexico City, Guadalajara, Puebla and Tijuana.
  • Netflix said the footage was promotional content for Stranger Things and framed the message in-universe as a portal to the Upside Down.
  • The company indicated the campaign used material shared through Webcams de México, which helped the videos gain wide reach.
  • Viewers and journalists noted editing cues and inconsistencies in several clips, and some users criticized Webcams de México for amplifying them without clear disclosure.
  • The CFE reported that scheduled maintenance took place hours earlier and was not connected, and reporters say verification of other reported flickers is still ongoing.