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Netflix CEO: AI to Enhance Storytelling, Not Replace Creators

Ted Sarandos emphasizes AI's role as a tool for improving content quality, not cutting costs or jobs.

  • AI expected to provide valuable tools for creators, enhancing storytelling capabilities.
  • Sarandos reassures that AI won't replace writers or actors but can complement their work.
  • Historical parallels drawn with animation's evolution from hand-drawn to CGI, which increased quality and jobs.
  • Netflix continues to prioritize quality storytelling, focusing on writing, acting, and plot twists.
  • Company exploring AI for better content recommendations and interactive discovery experiences.
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