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NetEase Unveils Blood Message as Its First AAA Single-Player Title

A new trailer highlights its narrative focus with Unreal Engine 5–powered visuals

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Man staring with flames in the background
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Overview

  • NetEase Games and 24 Entertainment revealed Blood Message on June 20, marking NetEase’s first fully single-player AAA project.
  • The action-adventure is set during the final years of the Tang Dynasty and follows a nameless messenger and his son on a perilous 1,000-mile journey to Chang’an.
  • Cinematic storytelling is paired with realistic combat that blends stealth and survival mechanics across diverse East and Central Asian landscapes.
  • Powered by Unreal Engine 5 and proprietary technologies, the game is in development for PC and unspecified consoles with no release date announced.
  • Blood Message represents a significant step for China’s video game industry toward high-quality, narrative-driven AAA experiences.