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NetEase Lays Off U.S. Marvel Rivals Team Despite Game's Success

Layoffs attributed to efficiency optimization and geopolitical risks as Marvel Rivals garners 40 million players.

  • NetEase Games has laid off its Seattle-based Marvel Rivals design team, including U.S. Game Director Thaddeus Sasser, despite the game's strong market performance.
  • The company cited 'organizational reasons' and a need to 'optimize development efficiency' as the primary motivations for the decision.
  • Industry analyst Daniel Ahmad suggests the layoffs are partly influenced by geopolitical risks under the Trump administration and a recalibration of NetEase's global strategy.
  • Marvel Rivals has achieved over 40 million players, with its core development team based in Guangzhou, China, continuing work under lead producer Weicong Wu and creative director Guangyun Chen.
  • The decision has sparked significant online reactions, with fans and industry commentators questioning the necessity of the layoffs given the game's success.
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