Overview

• Creative director Guangyun “Guangguang” Chen told MP1st that Marvel and Disney have authorized NetEase to add studio-made heroes or villains to Marvel Rivals.
• When asked for specifics or timing, Chen declined to share details and said only to “stay tuned.”
• Coverage from multiple outlets highlights pushback from players who prefer the roster focus remain on established Marvel characters.
• Commentators point to precedents such as Luna Snow’s game-origin success and the less warmly received Midnight Suns protagonist to show outcomes depend on execution and integration.
• Marvel Rivals continues a roughly monthly roster cadence—eight post-launch additions so far, most recently Blade—with releases guided by the game’s storyline rather than the MCU schedule.