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Neighbourly’s #TheExtraHour Gains Momentum as FoodCycle Leads Local Volunteer Push

Using the clock change as a prompt, the drive pairs celebrity backing with a push for employer-supported volunteering.

Overview

  • FoodCycle branches in Swindon, Worcester and Newcastle publicly pledged support, highlighting hour-long ways to help.
  • The tech-for-good platform reports hundreds of charities and community groups across the UK have joined the initiative.
  • Members of the public are directed to the campaign website to pledge time and browse simple actions doable close to home in under 60 minutes.
  • FoodCycle outlines roles from surplus-food collection to cooking, serving and washing up at weekly community meals.
  • Neighbourly cites data showing 35% believe neighbourliness has declined over 20 years plus an 84% consensus that more should be done, while Kelvin Fletcher lends high-profile support.