Overview

• NBCUniversal is in early-stage talks to create a specialty sports cable channel that complements its Peacock streaming service.
• The channel would carry live sports streamed on Peacock, potentially including the streamer’s new NBA game package.
• Executives hope to debut the network this fall, though no final decision has been made and negotiations are ongoing.
• The proposed channel would be offered through specialized cable and satellite tiers rather than basic package lineups.
• The initiative reflects NBCU’s strategy to blend streaming and traditional TV as cord-cutting accelerates.