NBC Revamps Olympic Coverage for Paris 2024

New live broadcasting approach, AI-driven highlights, and celebrity hosts aim to rejuvenate viewer interest.

NBC will provide over 7,000 hours of coverage across TV and streaming platforms.
Live coverage of major events will be available during both U.S. and Paris prime times.
AI-generated highlights packages will feature the voice of Al Michaels.
Celebrity correspondents include Snoop Dogg, Kevin Hart, and Steven Spielberg.
NBC admits past streaming issues and promises a better experience on Peacock.