Overview

• The Irrational, starring Jesse L. Martin and based on Dan Ariely's book Predictably Irrational, has been officially canceled by NBC.
• The series saw a sharp drop in ratings during its second season, despite a strong debut in 2023 with 12.1 million viewers across NBCUniversal platforms.
• NBC's $2.4 billion deal to air 180 hours of NBA content next season heavily influenced the decision to cut the show.
• The cancellation aligns with a broader trend at NBC, which has also axed other bubble shows like Night Court and Lopez vs. Lopez this season.
• The Irrational originally benefited from reduced competition during the 2023 writers' strike but struggled to retain its audience once regular programming returned.