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NBA Media Rights Negotiations Heat Up as Deals with Disney and Amazon Near Finalization

Warner Bros. Discovery faces potential loss of NBA rights, impacting its stock value amid broader negotiations.

In The Latest Battle For TV Rights, NBC Is Now Planning To Offer $2.5B In An Effort To Steal The NBA From TNT
SACRAMENTO, CALIFORNIA - MARCH 13: Davion Mitchell #15 of the Sacramento Kings goes up for a shot on Anthony Davis #3 of the Los Angeles Lakers in the second half at Golden 1 Center on March 13, 2024 in Sacramento, California. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement.  (Photo by Ezra Shaw/Getty Images)
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Overview

  • NBA's new media rights agreement could reach $6 billion annually, a significant increase from the current $2.7 billion.
  • Disney and Amazon Prime Video are close to finalizing deals to broadcast NBA games, with Amazon set to offer national streaming.
  • Warner Bros. Discovery's stock plummets as it risks losing NBA rights, which could affect its future business strategy.
  • NBCU bids $2.5 billion annually for NBA games, potentially outbidding Warner Bros. Discovery for broadcasting rights.
  • The NBA considers expanding its media partnerships, potentially adding a fourth major broadcaster.