NBA Eyes Expansion Following Major Media Rights Negotiations

Commissioner Adam Silver outlines future growth plans, while Warner Bros. Discovery seeks to maintain its NBA partnership with a new game package.

The NBA is finalizing new media rights deals, potentially worth $76 billion over 11 years, with ESPN, Amazon, and NBCUniversal as key partners.
Warner Bros. Discovery is negotiating to secure a smaller package of NBA games to retain its longstanding broadcasting relationship.
The league is considering expanding beyond its current 30 teams, with potential new franchises in Las Vegas, Seattle, and possibly overseas.
Commissioner Silver emphasized the importance of balancing talent distribution and finding markets that can effectively grow the sport.
The NBA's strategic focus includes both domestic and international expansion, aiming to capitalize on the global popularity of basketball.