NBA Explores Potential Creation of European Basketball League

Commissioner Adam Silver confirms ongoing discussions with stakeholders about expanding the NBA's presence in Europe, with a decision expected after March board meetings.

• NBA Commissioner Adam Silver stated the league is investigating the establishment of a standalone European basketball league to capitalize on untapped commercial opportunities.
• Silver emphasized that the current Euroleague, Europe’s top basketball competition, is not fully leveraging the sport's growth and potential revenue on the continent.
• The NBA has held meetings with potential partners, including media companies, sponsors, and European soccer clubs, to gauge interest and explore collaboration possibilities.
• Plans for the league are still in the exploratory phase, with no agreements reached; further updates will be presented to NBA team owners in March 2025.
• Silver highlighted the NBA’s expertise in managing leagues and noted the potential for significant investment to grow the sport at all levels in Europe.

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