NBA All-Star Game Ratings Drop to Second-Lowest in History
The new four-team tournament format and increased competition contributed to a 13% decline in viewership from last year.
- The 2025 NBA All-Star Game averaged 4.7 million viewers, a 13% decline from 2024 and the second-lowest viewership on record, only ahead of 2023's 4.6 million.
- This year's event introduced a new format featuring a four-team tournament with three games, but it failed to resonate with audiences.
- Criticism of the event included significant downtime, such as extended breaks for special tributes, and the absence of LeBron James for the first time since 2004.
- All-Star Saturday Night events, including the Slam Dunk Contest and 3-Point Contest, also hit a historic low with just 3.4 million viewers, down 26% from last year.
- The NBA All-Star Weekend will move to NBC next year, marking its return to broadcast television and potentially boosting viewership.