Overview

• Guides for Shardiya Navratri highlight yellow as the color for day four, framed as symbolizing brightness, joy and positive energy.
• Coverage notes that devotees worship Maa Kushmanda on the fourth day, with many outlets presenting her association with yellow.
• Women’s styling tips center on yellow saris across fabrics and prints, often paired with traditional jewelry such as gold jhumkas or a mangtika.
• Men are steered toward basic or embroidered yellow kurtas, with celebrity examples used to illustrate simple festive looks.
• Articles lean on Bollywood-led inspiration, citing names such as Alia Bhatt, Vicky Kaushal and Shilpa Shetty, while acknowledging that color customs can vary by region.