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National Pickle Day 2025 Rolls Out Coast-to-Coast Deals, Pop-Ups and Picklewich Promotions

A Gen Z–fueled appetite for briny flavors is powering aggressive brand tie-ins as commerce data show pickle-forward menu items have doubled since 2024.

Overview

  • Buffalo Wild Wings is offering a free order of fried pickles with a $10 minimum purchase using code FREEPICKLES, valid today only and not through third‑party delivery apps.
  • Jimmy John’s is running a Picklewich push that includes a buy‑one‑get‑one offer for rewards members with code PICKLEFREAK, a $500 gift‑card sweepstakes entry via app or email, and an exclusive merchandise drop at noon on November 14.
  • Grillo’s is hosting in‑person National Pickle Day events with tastings, giveaways and activities in New York City, Boston and Tampa.
  • Additional promotions span Jason’s Deli’s giveaway of 100 gallons of pickle chips via Instagram, Cleveland Kitchen’s free pickle handouts in major cities, Toppers Pizza’s free Pickle Pizza or Picklestix with a qualifying purchase, McAlister’s Deli adding a pickle to any beverage, Ojos Locos’ $5 fried jalapeños and pickles basket, OH SNAP!’s Instagram contests and Twang’s 10% discount on pickle products.
  • The observance is a commercial “fun holiday,” not a public or statutory holiday, as listed by sites such as TimeAndDate and National Day Calendar.