NASCAR Finalizes Seven-Year Broadcast Deal with FOX, NBC, Warner Brothers Discovery, and Amazon
The deal, starting in 2025, includes five races exclusively streamed on Amazon, marking NASCAR's first venture into exclusive streaming.
- NASCAR has finalized a seven-year broadcast deal starting in 2025 with FOX, NBC, Warner Brothers Discovery, and Amazon for Cup Series telecasts.
- Five races will be exclusively available on stream through Amazon, marking NASCAR's first foray into exclusive streaming.
- The new media rights package is reported to be worth $7.7 billion, a 40% increase over the previous one.
- FOX Sports will telecast the first 14 events of the Cup season, Amazon Prime will stream the next five, TNT will telecast the following five, and NBC Sports will telecast the final 14 events.
- NASCAR's next step is to extend its charter agreement with its teams, now that it knows how much revenue it will bring in from its broadcast package.